Shawn D. Nelson, Founder & CEO of Lovesac
Invite-Only · Official Media Kit 2026

Where the World's
Top Performers Go Deep.

Let Me Save You 25 Years is the podcast where elite founders, athletes, scientists, and CEOs share the one lesson it took them a lifetime to learn — hosted by a Nasdaq CEO who's lived the same journey.

🏢 Shawn D. Nelson — Founder & CEO, Lovesac (Nasdaq: LOVE)
📈 $1 Billion+ in Lovesac lifetime revenue
4.8★ on Apple Podcasts · 107 Episodes · Weekly
Nasdaq: LOVE  Lovesac
$1B+  Revenue Generated
4.8★  Apple Podcasts Rating
107+  Episodes Published
Weekly  New Episodes
Top  Business Category
Invite-Only  Guest Selection
📅 25 years of Lovesac — from a basement beanbag to Nasdaq
View Full Timeline →
Shawn D. Nelson
Shawn on stage

Shawn D. Nelson
CEO. Founder. Peer.

Shawn D. Nelson went from $0 to over $1 billion selling beanbags — the hard, messy, often-nearly-failed way. He's the Founder and CEO of Lovesac, a publicly traded company on the Nasdaq (LOVE) with hundreds of locations across the US and Canada.

Before the IPO, before the billion, Shawn lived bankruptcy, near-death, and every kind of startup chaos. That's what makes this show different: guests aren't talking to a journalist or a fan. They're talking to a fellow founder who's been in the fire.

🏆
Reality TV · 2004
Won $1M from Sir Richard Branson
Grand prize winner of The Rebel Billionaire: Branson's Quest for the Best on FOX. Shawn beat out runner-up Sara Blakely — who went on to found Spanx and become a billionaire in her own right.
Public Company
Nasdaq: LOVE
$1B+ Lifetime Revenue
Published Author
Let Me Save You 25 Years
Amazon · Barnes & Noble · Target
Keynote Speaker
Entrepreneurship & Resilience
Innovation · Leadership
Media Coverage
Forbes · Inc. · Entrepreneur
National Television
$0 to $1 Billion
Founder Story
$0 to $1 Billion Selling Beanbags
0:00
Bronco crushes Lovesac
Off the Clock
"The competition got crushed."
0:00

25 Years in the Making

From a basement beanbag to a Nasdaq-listed billion-dollar brand. Every mile of the road, in order.

The Beginning · 1995–1998
1995
Origin
The First Sac
Shawn Nelson, 18, builds an 8-foot foam sac in his parents' Utah basement. Friends pile on. He realizes he's onto something nobody has sold before.
1998
Founded
Lovesac Is Born
Dave Underwood joins as co-founder. The company officially launches. A product nobody knew they needed starts finding its way across America.
Early Growth · 2001–2005
2001
Milestone
12,000-Unit Order
12,000 Sacs fulfilled for a national teen clothing retailer. Not a novelty — a business.
2002
Expansion
Retail Goes National
Showrooms expand rapidly across the country. Lovesac becomes a fixture in malls nationwide.
2003
Only at Lovesac
The Lovesac Limousine
A custom Lovesac stretch limo commissioned in Las Vegas — later stolen by competitors. Classic.
2004
National TV · FOX
Wins $1M from Sir Richard Branson
Grand prize winner of The Rebel Billionaire. Runner-up: Sara Blakely — who went on to found Spanx and become a billionaire herself.
2005
Culture
Silicon Valley Discovers the Sac
Sacs become unofficial seating for Silicon Valley entrepreneurs and tech pros.
The Pivot · 2006–2008
2006
Game Changer
Sactionals Launch — A Couch Revolution
Sactionals debut — modular, reconfigurable, machine-washable couches built to last a lifetime. Lovesac transforms from beanbag brand to furniture company.
2008
Innovation
Into the Movie Theaters
MovieSacs and Sactional seating installed in theaters nationwide. The Tattoo Collection seasonal line debuts.
The Build · 2014–2018
2014
Scale
59 Showrooms Nationwide
By December, Lovesac operates 59 company-owned showrooms across the US.
2016
Strategy
Direct-to-Consumer Model
New showroom concept built around direct-to-consumer sales — eliminating middlemen and positioning ahead of where retail is heading.
2018
Historic
IPO on Nasdaq — Ticker: LOVE
First trade prices 56% above IPO. The kid who started with a basement beanbag rings the opening bell on Wall Street.
Innovation · 2019–2021
2019
Sustainability
40 Million Bottles Repurposed
Partnership with Repreve turns 40 million plastic bottles into Sactional upholstery.
2021
Innovation
StealthTech Sound Launches
StealthTech — hidden surround sound wired inside Sactionals. Lovesac keeps redefining what a couch can be.
The Platform · 2023–Now
2023
25th Anniversary
The Book + The Anniversary
Lovesac turns 25. Shawn publishes Let Me Save You 25 Years — on Amazon, Barnes & Noble, and Target.
2023
Podcast Launch
Let Me Save You 25 Years Debuts
Weekly on Apple Podcasts, Spotify, YouTube & Audible. A-list guests from episode one. 4.8★ on Apple Podcasts.
2025
Milestone
Episode 100 — Travis Pastrana
The show hits 100 episodes with X Games legend Travis Pastrana.
NOW
Live
107 Episodes & Still Growing
4.8★ · 107+ episodes · 5 platforms · Weekly. Invite-only guests, personally selected by Shawn.
View full interactive timeline →

The 18-Year-Old Champion
Who Walked Away From Everything

Travis Pastrana is a motorsports legend, X Games icon, and one of the most decorated action sports athletes alive. In this episode he sits down with Shawn to talk about what it really takes to build an extraordinary life — and why walking away from everything at the top was the most important decision he ever made.

This is the kind of conversation only this show makes possible — two high-performers going deep on the lessons behind the highlights.

Watch on YouTube
Let Me Save You 25 Years · EP100
Travis Pastrana

You're in Elite Company

Every guest is hand-selected and invited personally. When you appear on Let Me Save You 25 Years, you sit alongside some of the most accomplished people in business, sports, and culture. This is the company you keep.

Mark Cuban
Mark Cuban
Entrepreneur · NBA Owner · Shark Tank
Gary Vaynerchuk
Gary Vaynerchuk
Founder & CEO · VaynerMedia
Rob Gronkowski
Rob Gronkowski
4x Super Bowl Champion · NFL Legend
Shaun White
Shaun White
3× Olympic Gold Medalist
Travis Pastrana
Travis Pastrana
X Games Champion · Action Sports Icon
John Mackey
John Mackey
Founder · Whole Foods Market
Neil Blumenthal
Neil Blumenthal
Co-Founder · Warby Parker
Seth Berkowitz
Seth Berkowitz
Founder · Insomnia Cookies
+100
And counting
New episodes every week
Shawn Nelson Shawn and son hiking Shawn evening out Shawn family beach Shawn on Lovesac in truck Shawn dirt bikes Shawn at resort Shawn Nelson
Our Love Matters Mission
LOVE.

It's the name we live up to. We champion building long-term relationships with customers of course, but also with each other, and everyone the business impacts. We seek to promote love and happiness in all we do while having a good time along the way…

Any other outcome is just not worth it.

— Shawn D. Nelson · Founder & CEO, Lovesac (Nasdaq: LOVE)
Made to Last Philosophy

Buy Better.
Buy Less.

I believe in inspiring humankind to buy better and buy less — choosing products thoughtfully designed, built to last, and able to evolve with life's changes.

Built to Last
Products that are thoughtfully designed, built to last, and able to evolve with life's changes — not end up in a landfill.
People First
Creating a workplace where Associates feel valued and included, and being a positive force in the communities where we live and work.
Ethical by Design
Upholding uncompromising integrity in our supply chain and working only with partners who share our commitment to ethical standards.
This is the ethos behind every product Lovesac makes — and the conviction Shawn brings to every conversation on the podcast.
Learn more at Lovesac.com →
"This isn't another podcast. This is a top-to-top conversation between people who've actually done the hard thing — and are willing to talk about what it really took."
— The premise behind every episode of Let Me Save You 25 Years

Why Top Performers
Say Yes to This Show

We know your time is finite. Here's exactly what a conversation with Shawn gives you — and why the guests who've been on say it's one of the best interviews they've done.

🤝
A Peer Conversation, Not an Interview
Shawn is a Nasdaq CEO who's been through bankruptcy, near-failure, and the full arc of building a company. He asks questions nobody else asks — because he's lived the same thing.
📡
Reach an Audience That Acts
Our listeners are founders, executives, and high-achievers who apply what they hear. Your book sells, your message spreads, your brand grows — with an audience that's already proven it takes action.
🎙
Production Quality You'll Be Proud Of
Professional-grade audio and video production. Episodes are distributed on Apple Podcasts, Spotify, YouTube, Audible, and more — lasting, shareable content that works for you long after the recording.
👥
Elite Peer Association
Mark Cuban, Gary Vee, Rob Gronkowski, Shaun White, Travis Pastrana, John Mackey — the company you keep in this guest roster signals something about your level. Placement here matters.
🔑
Invite-Only. That's the Point.
We don't take pitches from publicists. Every guest is personally invited by Shawn. That selectivity is what makes the roster meaningful — and what makes appearing on this show a signal, not just content.
📣
Cross-Platform Amplification
Every episode is promoted across Shawn's social channels (Instagram, LinkedIn, X, YouTube, Facebook), email newsletter, and all podcast platforms — maximizing your story's reach.
Shawn Nelson Young Shawn Nelson — the early days

Who's Listening

Our audience skews toward high-income, highly educated professionals who are actively building something — or aspiring to. They don't just consume content, they act on it.

107+
Episodes Published
4.8★
Apple Podcasts Rating
~57min
Avg. Episode Length
5
Distribution Platforms
Entrepreneurs Startup Founders C-Suite Executives Operators & GMs Sales Leaders Investors & VCs Athletes & Coaches MBA Students High-Achievers Side Hustlers Corporate Climbers Creative Builders
Age 25–44 (Core) 68%
College Educated or Higher 74%
Household Income $100K+ 61%
Business Owners / Entrepreneurs 52%
Senior-Level or C-Suite 38%

Think You Belong
on This Show?

We're selective. This isn't a show that takes every pitch that lands in the inbox. We're looking for people who've done something real — built a company, achieved something extraordinary, made a meaningful dent in the world — and can share the one lesson they wish someone had handed them earlier.

If that's you — or if you represent someone who fits — tell us about it. We read every submission.

  • Founders, CEOs, and executives with a proven track record
  • Elite athletes, coaches, or high-performers in any arena
  • Scientists, innovators, and future-thinkers with a big story
  • People willing to go deep, not just give talking points

Let's Talk

Whether you're reaching out about sponsorship, guest booking, media inquiries, or a speaking engagement — use the form or connect directly.

👤
Executive Producer
Bryan Elliott
📞
Phone / Text
🌐
Podcast Website
📱
Social
@shawnoflovesac on all platforms